Mobile
health, also known as mHealth, is a sub-segment of eHealth. It provides
healthcare services via mobile phones, smartphones, PDAs (personal digital
assistant), and tablet computers. mHealth applications enable the collection of
clinical and personal health data via mobile phones. These applications enable
monitoring of vital signs as well as sending healthcare information to doctors.
With more than 7 billion mobile phone subscriptions, the mHealth ecosystem will
witness an upward traction from 2015 to 2030.
The
mHealth market is reputed to earn USD 18 billion in 2016. It faces obstacles in
the form of privacy concerns, patient acceptance, and regulation. Despite this,
it will grow at a 40% CAGR over the next 5 years. The market has the potential
to provide growth avenues to the pharmaceutical industry by reducing the
distribution of counterfeit drugs.
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Rising
geriatric population coupled with change of lifestyle will result in rising
cases of chronic diseases. mHealth uses 3G and 4G network services to transfer
data on a patient’s physiology and environment. Mobile network operators can
capitalize on this trend and provide mHealth services to their consumer base.
They offer services in the form of healthcare call centers, mobile telemedicine,
and content-based wellness information.
The
mHealth ecosystem is bifurcated on the basis of services and participants.
Services include monitoring services, diagnosis services, elderly and child
care, smoking de-addiction, and healthcare systems strengthening. Monitoring
services are further sub-divided into chronic disease management, post acute
care services, and independent aging solutions like body trackers. Diagnosis
services offer to connect patients to healthcare professionals for a proper diagnosis.
Mobile telemedicine is renowned in developed countries which allow rapid
delivery of medicine.
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Participants
can be segmented into healthcare providers, mobile network operators (MNO),
content providers, and device vendors. Device vendors offer applications to
transmit information over mobile networks. Health sensors which track heart
rate, glucose levels and blood pressure form a part of the mHealth ecosystem.
These sensors are operated via Wi-Fi or Bluetooth providing favorable policies
for the private MNOs. They provide reminders for doctor appointments via SMS as
well as to convey disease-specific information.
Companies
providing solutions for the mHealth ecosystem are Alego Health, AGFA
Healthcare, Boston Scientific, Cyberdyne, and mQure.
Table of Contents
1
Chapter 1: Introduction 19
1.1
Executive Summary 19
1.2
Topics Covered 21
1.3
Forecast Segmentation 23
1.4
Key Questions Answered 26
1.5
Key Findings 28
1.6
Methodology 29
1.7
Target Audience 30
1.8
Companies & Organizations Mentioned 31
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2 Chapter 2: An Overview of mHealth
39
2.1
What is mHealth? 39
2.2
The Evolution from eHealth to mHealth 39
2.3
Telemedicine 40
2.4
Health Informatics 40
2.5
The mHealth Business Case 41
2.6
Key Market Drivers 41
2.6.1
Increasing Penetration of Smartphones, Tablets & Wearables 41
2.6.2
Proliferation of Mobile Broadband Networks 44
2.6.3
The Rise of Chronic Diseases 45
2.6.4
Growing mHealth Applications: Reduction in Lead Time 45
2.6.5
Government & Regulatory Initiatives 46
2.6.6
Physicians at Forefront of Mobility Adoption 46
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